il marchioIcons of Italy targets a sophisticated, design-conscious public who appreciate creative modern graphics when it comes to portraying the symbols of Italy. Turin was the first Italian town we did the skyline of; then came Milan; soon Rome, Florence and others will be coming out.
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il marchioIcons of Italy is Turin-born yet stems from an idea by Olivia Erfurth who is German, living in Italy since 1997. A university degree in Economics and Business Administration, specialization in Marketing and Industrial Design, fifteen years’ experience in international marketing, and a deep love of design.
Berlin, Sidney, New York and their creative objects were what inspired the Icons of Italy product line: “I came to Italy to work, first in Milan, then in Turin, which is where I stayed with my family. Turin’s tourism is distinctly on the up, which is why I chose to start here. Memories of many journeys provided my inspiration.
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